Experience

1994-Present: Graphic Design & Website Development (Lorena Roshek)

Meet with various individuals, businesses, industries, and organizations to discuss and establish marketing goals. A variety of visually effective ads, publications, marketing tools, and websites are then created to meet specific needs, budgets and timelines. Knowledgeable with Photoshop, Illustrator, InDesign and Dreamweaver.

2000-2006: Project Manager/Web Designer – GO Concepts, Inc., Lebanon, Ohio

Responsible for the organization, creation and development of multiple web sites. Duties involve creating, directing and tracking each job area including graphic design, copy/content development, HTML and database programming. Responsible for keeping each member of our team aware of his or her reponsibilities, requirements and deadlines. Other duties involve interacting with the clients, informing them of project status, needed materials and required scheduling. Also create visually attractive and professional web sites from conception through completion performing as graphic designer and project manager.

1992-1994: Art Director/Computer Graphics – Kimberley Press, Ltd., Des Moines, Iowa

Graphic Design
Met with various clients, editors and sales staff to coordinate ideas and production for a variety of publications. Responsible for the initial design, typesetting, computer graphics, layouts, proofing, photography and pre-press artwork. Final design work was completed using Quark Xpress. This encompassed all graphics, trapping, color
seperations, scanning and placement of high-res scans. Responsible for approving and outputting layouts directly to film. Responsible for checking bluelines and color proofs as well as press checks.

Photography
Art directed photography which included placement and propping items and selecting backgrounds – painting them if necessary or supervising their construction. Approved initial photos for correct lighting, placement of props and representation of product. Selected final transparencies to be used in each publication. Organized and directed location shots and the use of models when necessary. Items photographed varied from home goods, to whole room sets, to original ideas for publication covers.

Computer Graphics
Converted the art department to desktop publishing. Responsible for implementing, troubleshooting and training
artists on programs such as Quark Xpress, Illustrator, Freehand, Pagemaker and Photoshop. Trained art
department on the use of the modem, server and scanner. Worked closely with the pre-press department on
scanning half-tones and color transparencies, as well as trapping and outputting film for one color to four-color
process. Involved in the purchasing and networking of computers, servers, scanners, color proofing system and
linotype machine.

1990-1992: Art Director/Computer Graphics – Truepenny Studios, Des Moines, Iowa

Graphic Design
Main focus was catalog design. Duties involved meeting with a variety of clients and creating printed publications and/or photography to meet their specific needs. Management duties involved client contact, visual conception, layout, supervising production and coordinating schedules for each phase of production and meeting those deadlines. Other duties included marking color breaks, copy-fitting, approving bluelines, color proofs and chromalins.

Photography
Coordinated photography needs with in-house photographers. Included selecting and supervising the construction of backgrounds, props, models, special effects and lighting for each shot. Worked with warehouse to have items pulled and prepped for photography. Approved each initial photo for correct lighting, placement of props and representation of product. Selected final transparencies to be used.

Computer Graphics
Instrumental in converting art department to Quark Xpress and completing final layouts using this program. Trained artists and production staff on computer programs, scanning, color laser proofing and modem use. Worked with Creative Services Manager to purchase and install computer networking, modem, scanner, and color laser proofing. Coordinated work with clients who began to use the computer.

1989-1990: Art Director/Graphic Designer – Federal Home Loan Bank, Des Moines, Iowa

Responsible for development, organization and management of an in-house graphic arts department. Defined goals for this area and implemented them in daily procedures. Management duties included planning, organizing and coordinating the production of publications through visual conceptualization to final evaluation of the printed pieces. Steps included: concept, paste-up, desktop publishing, press proofs, scheduling, and receiving cost estimates from various printers. Publications range from two-color to
eight-color. Other responsibilities included the production of a monthly newsletter.

1986-1989: Publications Services Director – Simpson College, Indianola, Iowa

Responsible for scheduling and organizing all publications at Simpson College. Main focus was on brochures, posters, books and mailers that promoted recruitment and fundraising. Duties involved visual conception, production, typesetting, and desktop publishing, Knowledgeable with a variety of papers, their weights and textures and how they respond to different printing techniques. Calculated paper needs for each budget year. Ordered paper by bulk from paper warehouses and scheduled shipments to printers as needed. Received cost estimates from printers to achieve cost-effective, time-managed goals. Familiar with four-color process, pre-press production and printing techniques. Responsible for checking chromalins, bluelines and press proofs. Other duties included managing departmental printing budgets and training work-study students.

Education – Bachelor of Arts, Grand View College, Des Moines, Iowa-1985

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